For over two decades, Frédéric Fekkai has impacted the international beauty landscape. Innovative cuts, premium hair products and a rarefied salon concept define Fekkai as a pioneering businessman. But it is the allure of his personal life—his homes and lifestyle are routinely chronicled in major beauty, fashion and lifestyle publications—that elevates his reputation to that of an aesthete and tastemaker of the highest order.
Born in Aix-en-Provence, France, Fekkai rapidly rose through the beauty ranks by training with a roster of notable Parisian hairdressers. Early on, Fekkai's revolutionary approach to hair was clear. Instead of performing one "signature cut," Fekkai became a master of customization. His philosophy? Focus on the individual. After observing a client, Fekkai would design a style that maximized her attributes and enhanced the "total look."
By 1989, Fekkai's modern cuts caught the attention of Bergdorf Goodman and he was invited to design a salon that echoed the sophistication of the celebrated department store. Frédéric Fekkai Beauty Center became an instant mecca for social swans and celebrities—and the extraordinary customer service set a new benchmark for hair care, launching Fekkai as a major player in the beauty industry.
Fekkai decided to extend the luxury hair experience from his salon into clients' homes with scientifically advanced products designed to rejuvenate different hair types. The first collection debuted in 1995, delighting women who craved high performance product that addressed their individual concerns. Today, the Fekkai product line remains a category headliner; the ultimate in luxury hair care distributed in over 40 countries worldwide.
A roster of celebrity clientele, explosive press and an award-winning product line transformed Frédéric Fekkai from red-hot hairdresser to luxury lifestyle brand by 1995. By 2005, Fekkai expanded the product lineup and salon business that exuded his specific brand of effortless style. There are currently seven Fekkai salons servicing a total of 1.500 clients a day.