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When cosmetics giant Estée Lauder decided to play big in social media, it took a serious gamble: its efforts were funded through its budget for traditional advertising.
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Evelyn Lauder, the daughter-in-law of cosmetics magnate Estee Lauder who helped create the pink ribbon symbol for breast cancer awareness, died Saturday. She was 75.
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Malaysia Star |
Lasting legacyMalaysia StarEvelyn Lauder, executive of skincare and cosmetics giant Estee Lauder Cos came up with the brainwave in 1992 together with the then editor-in-chief of Self magazine, Alexandra Penney, which began as a small campaign that aimed to distribute litle pink ...and more » |
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Penn alumnus Ronald Lauder at center of tax code debateThe Daily Pennsylvanian1965 Wharton graduate Ronald Lauder — son of Estée Lauder and heir to her multi-billion dollar cosmetic company — utilized a number of federal tax code loopholes to avoid paying tens of millions of dollars in taxes, according to a Nov. ... |
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Tracking Jim Cramer: A Look At 5 Bullish New PicksSeeking AlphaLet's see what specifically has been affecting these stocks: Estee Lauder – Recommended at $118.92, now trading at $114.66. As discussed in this Reuters article, Estee Lauder is part of a group of companies that have had success with raising their ... |
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Evelyn Lauder Remembered For Leadership And Cancer ResearchNeon TommyDaughter-in-law of cosmetic giant Estee Lauder and Senior Corporate Vice President of Estee Lauder Companies Evelyn Lauder passed away on Nov. 13 in her Manhattan home. The socialite, active philanthropist and mother of two was 75-years-old and died of ... |
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